Big Wild Read

From my first look at the rough figures we have increased those starting The Big Wild Read by 18% and the figures for those finishing is up by 2%. (I haven't had all the starters' cards back in yet for me to double-check all the figures so we're not audit-proof yet.)

We had about 36% of the children finishing, which is below our target but getting nearly seventeen hundred children involved and reading something over the summer holidays isn't to be sniffed at.

Once I've confirmed the figures I'll see how they relate to the promotional work we did at schools just before the holidays. It'll be useful to see if our visiting a school to talk about the summer reading game leads to an increase in participation.